Last updated: 13 October 2026
Flaunt is committed to protecting your personal information and being transparent about how it is used. This policy explains what information we collect, why we collect it and how it is handled.
If you have any questions, contact contact@useflaunt.com.
Who we are
Flaunt is operated by Gavin Piggot, trading as Flaunt, in the United Kingdom.
For questions about this policy or how your information is handled, contact: contact@useflaunt.com
For data-protection purposes, Gavin Piggot trading as Flaunt is the controller of the personal information described in this policy.
Information we collect
The information Flaunt processes depends on how you use the app.
Information you provide
This may include:
Your name and email address when you choose to create an account or sign in.
Business details such as your business name, trade or business type, location, tagline, brand colour and logo.
Photographs you select or take when creating a post.
Job details, customer-review wording, questions, answers, tips and other text you provide.
Edits you make to generated posts, captions and hashtags.
Messages you send when contacting support.
Please only upload photographs, reviews and other content that you have permission to use.
Information generated through the service
Flaunt may process:
Generated post wording, captions and hashtags.
The post idea and design you select.
Saved post records and the information needed to reopen or edit a post.
Subscription status and purchase history supplied by Apple and RevenueCat.
Apple processes App Store payments. Flaunt does not receive your complete payment-card or bank-account details.
Technical information
Flaunt may process limited technical information needed to operate and protect the service, including:
A pseudonymous app installation identifier.
Request identifiers and request timing information.
Generation outcomes, error information and service-performance records.
Limited network information used temporarily for security, abuse prevention and request limits.
Flaunt does not use this information for advertising or to track you across other companies’ apps or websites.
Information stored on your device
Some information is kept locally on your iPhone, including onboarding choices, guest business details, session information and the on-device post library.
Information that remains solely on your device is not accessible to Flaunt. Removing the app may remove locally stored information that has not been stored elsewhere.
Optional product analytics
In app versions that offer optional product analytics, collection is off until you choose Allow analytics. If you allow it, Flaunt sends screen visits and selected actions, such as starting a post, saving an image, opening sharing and subscription outcomes, to PostHog in the EU. We use random app and session references and the app version/build.
We do not send your name, email, Flaunt account ID, business details, photographs, post wording, captions, payment receipts or screen recordings to PostHog. This analytics choice does not affect your app access.
You can turn analytics off in Business settings. This stops new collection and clears unsent events. Previously sent event history is kept for up to one year and may be deleted earlier. A random analytics reference is maintained separately to support your analytics choice and deletion requests.
To request deletion earlier, use Analytics reference & deletion in Business settings or contact contact@useflaunt.com with your reference. The request button opens an email draft for you to send; it does not automatically erase data. Account deletion also turns off this device’s analytics, but you must request deletion of the earlier PostHog history using its reference.
How we use your information
We use personal information to:
Provide and operate the Flaunt app.
Create posts, captions and hashtags from the information you supply.
Apply your business details and branding to posts.
Save and reopen your posts where that functionality is available.
Authenticate your account when you choose to sign in.
Confirm and manage your subscription entitlement.
Respond to support and privacy requests.
Protect the service, enforce fair-use limits and prevent misuse.
Diagnose faults and maintain the reliability and security of the app.
Flaunt does not sell your personal information or use it for third-party advertising.
Our lawful bases
Under UK data-protection law, we rely on the following lawful bases:
Contract
We process information where it is necessary to provide the features you request, including creating posts, operating an optional account and recognising a subscription.
Legitimate interests
We process limited information where necessary to operate, secure and improve Flaunt, respond to support requests, prevent misuse and understand technical failures.
Our legitimate interest is providing a reliable and secure service. We consider the nature of the information involved and limit this processing to what is reasonably necessary.
Legal obligation
We may retain or disclose information where required to comply with applicable law, regulation or a valid legal request.
Consent
Where consent is required—for example, when requesting access to your camera or photo library—you may grant or withdraw that permission using your iPhone settings.
Withdrawing a device permission may prevent the associated feature from working, but it does not affect processing that has already lawfully taken place.
AI-generated content
When you ask Flaunt to write content, relevant business details and the information you provide may be sent securely to OpenAI to generate post wording, captions or hashtags.
This may include your:
Business name.
Trade or business description.
Tagline.
Job details.
Customer-review wording.
Questions, answers or other post information.
Avoid entering unnecessary confidential or sensitive personal information.
Flaunt’s AI features create suggested marketing content. They do not make legal, employment, financial or similarly significant decisions about you.
Photographs and generated posts
Photographs may be processed by Cloudinary where cloud image handling is needed. Some photographs and finished posts may also remain stored locally on your device.
Posts created before signing in may be stored only on the device, except where a temporary upload is necessary to provide the feature.
Where a temporary guest photograph is uploaded, it is scheduled for deletion within seven days.
Where content is associated with a signed-in account, it may remain stored until you delete the content or account, subject to the retention information below.
Third-party services
Flaunt uses specialist providers to operate the app:
Supabase — authentication, database and account-related application data.
Cloudinary — image upload, processing and hosting.
OpenAI — generation of post wording, captions and hashtags.
RevenueCat — subscription status and entitlement management.
Apple — App Store payments, subscriptions and optional Sign in with Apple.
Google — optional Google sign-in.
Expo/EAS — application infrastructure and hosted server functionality.
Framer — hosting the Flaunt website.
PostHog — optional product analytics, with event data hosted in the EU.
Sentry — error and startup diagnostics, separate from optional product analytics.
These providers process information only for the relevant service they supply and operate under their own terms and privacy policies.
Flaunt does not share your information with advertising networks or data brokers.
International transfers
Some service providers may process information outside the United Kingdom.
Where personal information is transferred internationally, we take reasonable steps to ensure an appropriate legal transfer mechanism is available. This may include a UK adequacy regulation, the UK International Data Transfer Agreement, the UK Addendum to approved contractual clauses or another safeguard permitted by UK data-protection law.
You can contact contact@useflaunt.com for more information about the safeguards relevant to your information.
Data retention
We retain information only for as long as it is needed for the purposes described in this policy.
In particular:
Information stored only on your device remains there until you delete it, remove the app or reset its data.
Temporary guest image uploads are scheduled for deletion within seven days.
Account and brand information is retained while your account remains active.
Account-associated posts and uploaded content are retained until you delete them or delete your account, unless a longer period is legally required.
Short-lived security and request-limit records expire after their applicable request or daily protection window.
Support correspondence may be retained for as long as reasonably necessary to resolve the request and maintain an appropriate record.
Subscription records supplied by Apple or RevenueCat may remain subject to their respective retention requirements.
When information is no longer required, we delete it or render it anonymous where reasonably possible.
Account deletion
If you have created a Flaunt account, you can request its deletion from within the app.
Deleting your account removes account information, brand details, account-associated posts and uploaded content from Flaunt’s systems, subject to limited legal, security or backup-retention requirements.
Deleting your Flaunt account does not cancel an Apple subscription. Subscriptions must be managed separately through your Apple Account subscription settings.
If you used Sign in with Apple, you may also manage Flaunt’s access from your Apple Account settings.
For assistance, contact contact@useflaunt.com.
Your rights
Depending on the circumstances, UK data-protection law may give you the right to:
Ask for a copy of your personal information.
Correct inaccurate or incomplete information.
Request deletion of your information.
Restrict how your information is used.
Object to certain processing.
Receive certain information in a portable format.
Withdraw consent where processing relies on consent.
Some rights depend on the lawful basis and circumstances of the processing.
To exercise a right, email contact@useflaunt.com. We may need to confirm your identity before completing a request.
You also have the right to complain to the UK Information Commissioner’s Office at ico.org.uk.
Your right to object
Where we process your personal information on the basis of legitimate interests, you may object to that processing by contacting contact@useflaunt.com.
Security
We use reasonable technical and organisational measures intended to protect personal information, including secure connections, access controls and restricted service credentials.
No online service can guarantee absolute security. If you believe your account or information may have been compromised, contact us promptly.
Website cookies and technical data
The Flaunt website does not use advertising cookies or cross-site tracking.
Our website host may process limited technical information, such as IP address, browser details and request logs, to deliver and protect the website.
If analytics or other non-essential cookies are introduced, this policy and any required cookie controls will be updated before they are enabled.
Children
Flaunt is a business productivity service intended for adults and is not directed at children.
We do not knowingly collect personal information from children. If you believe a child has provided personal information to Flaunt, contact contact@useflaunt.com so that we can investigate and, where appropriate, delete it.
Changes to this policy
We may update this policy when Flaunt’s features, service providers or legal obligations change.
The latest version will be published on this page with an updated date. Where a change materially affects how personal information is used, we will provide additional notice where appropriate.
Contact
Flaunt Privacy
United Kingdom
contact@useflaunt.com